Bob’s Guide To Make High Conversion Sign Up Forms & Promote on Instagram
How to create high conversion Sign-up Forms for Your Website?
For the people who really want to have generated inquiries and leads to their websites, there is a process which they can use to create effective forms for signup that ultimately encourages the conversion. Here the best practices for that are shared in the below-mentioned infographic. The graphic mainly focuses on the below mentioned points:
Reduced number of the form fields
People nowadays are busy and they are in search of less time taking options. They simply can’t sit in front of your website for the whole day long because they have a lot more things to do. So to make them easily converted, you need to use a reduced number of form fields as much as possible.
Understanding the use of columns
To make the process better and more effective, it is better that you use the single columns for the signup forms because they are easily readable and less confusing because when there are 2 column contents, people most of the times get bored and skip some portion which leads to delay in the process completion.
Incentives facilitating the sign ups
Various researches have been conducted which show that the offered incentives like the chances of winning something and anything like that increase the chances of getting the conversion on your website because people seem to be more attracted towards your website then.
Providing an autocompletion mode would be a better option as it works simply that when the user will start up putting any information, the block will itself be filed by similar words in the required fields. This leaves a good impression and saves time as well.
Avoiding the captchas
This step is basically done to avoid spam on the website but it seems to be time-consuming and an extra step for the users so it should be avoided.
Focusing the opt-in placements
For a website that is relying only on the sign-up form to generate the revenues, the main focal point then becomes the landing pages and this way you should try to include the sign-up form on the sidebars of whatever the blog posts you have posted. This will make things simpler and easier for you to follow up.
Testing the CTA
Testing the different elements of CTA is important like you can check for the color, wording, font, placement and the size. You can also make the needed and required changes if you feel to be made with the conversion.
Highlighting the information which isn’t completed yet
It may happen that the users leave the information incomplete and somehow if you find that to happen, you need to connect and correct it in the best efficient way.
Social proofs and their showcasing
Integration of the social proofs with the sign-up form is a good idea to affect the decision making of the people. You can also run Ads on facebook and instagram. People with more followers on social media usually get high conversion with social proof method.
Using sentence cases
Make the things look attractive, conversational and cleaner.